Let’s Not Get Serious
There are two commercials currently running on national television that I place on opposite ends of the like/dislike spectrum.
The first I really like: the American Express ad that shows graphic faces (eyes, nose, and mouth) culled (or should I say setup) from the human environment. I’ve always enjoyed simple graphic design. The commercial is creative and, for some reason, quite mesmerizing. My son indicated that my young grandchildren are also quite captivated by the commerical. In it, simple graphic faces are derived from a purse, sink, boat, closet door, small airplane, etc. “Bravo” American Express, or should I say “bravo” to your ad agency.
The second I detest: the Sirius (satellite radio) commercial that tries to equate Howard Stern to Elvis, Michael Jordan, and Richard Prior. These comparisons are beyond contemptable. Get serious, or should I say don’t get Sirius.
January 3rd, 2010 at 11:15 am
Jeannette Bonnell wrote the following letter to SLTrib (Dec 29, 2009):
“The day after Christmas, I went to the Megaplex 17 at Jordan Commons to see “Up in the Air.” Prior to the movie, when normally one sees previews for coming movies, the audience was subjected to a five-minute glossy production from EnergySolutions, informing us what it is about and zeroing in on what materials it is transferring — “just dirt” and things like gloves exposed to radioactive nuclear material. Given this sensative and politically charged topic, it is poor judgment for Larry Miller Enterprises to allow this type of propoganda in a movie theater. One goes to a movie to be entertained.”
The SLTrib apply title the letter, “Popcorn propaganda”. “Bravo” Jeanette.